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Friday, March 14, 2014

Food security is a solvable problem – SensibleTable.com


Thank you for your interest in solving the world’s hunger problem. The Enough Movement is a new and innovative initiative towards ensuring people around the world have adequate nutrition, today and in the coming decades. This report reflects a collective work of many, not just my ideas. While it is very personal to me, it also represents the perspectives of 4,000 employees of the company I’m part of, as well as thousands of farmers, food chain leaders and consumers that are already actively engaged in the fight for a food secure tomorrow.

This report provides a different perspective on hunger and food security. In the past, we focused on the extreme; on the disease of hunger and on the 870 million people chronically malnourished.

But now we must broaden our thinking to food security, ensuring people not only have enough to eat, but that they have access to the right calories, regardless of country or status in life.

By increasing the spectrum beyond hunger, it allows people to connect more deeply to the size and scope of the issue. This report is more than just another presentation of the challenge. Instead, we use a number of new studies to highlight viable solutions.

It’s important to note that this is a report, not a white paper. Instead of a dense, academic read, we’ve worked to present information in two-paged sections with informative graphics that can be more easily scanned, understood and shared in today’s society. The world has changed how people accept information, so we’ve changed how we packaged this.

Finally, this report lays the foundation of The Enough Movement. I hope you’ll stand up and make food security your cause. In the first year, we aspire to enlist thousands of individuals to join this movement – will you be among them?

Join us at sensibletable.com. Join the movement. Together we can make a difference.

Sincerely
Jeff Simmons

Elanco@ Food security is a solvable problem – SensibleTable.com:
Join The Enough Movement *Here




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